Downloadable Logos

Downloadable Logos

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Logo File Formats

Berry College makes the following logo files available to the campus community for use in print and web media, products and apparel promoting college programs and events, and class projects under the guidance of faculty. They are not to be used in advertising or the sale of goods without express permission from the appropriate college officials. Permission for their use by any individual, company or organization outside of Berry College must be obtained by contacting creativedirector@berry.edu. Please refer to the Berry Identity Standards for information about approved uses and applications of the college’s logos.

The chart below will help you determine the best logo file format for your intended use and software. Note that EPS files are vector file types, while JPG and PNG files are raster images. Vector art can be enlarged or reduced to any size without losing quality. Raster images can be reduced in size, but not enlarged. Enlarging raster images will result in poor reproduction.

END USE EPS JPG PNG
Banners/Signs R    
Embroidery R    
Online (HTML emails, website, etc.)   O R
Promotional Items R    
Silkscreening (t-shirts) R    
Vehicle Graphics R    
SOFTWARE NAME      
Adobe Illustrator R    
Adobe InDesign R    
Adobe Photoshop R O O
CMS (OmniUpdate, WordPress, etc.)   O R
Final Cut Pro   R  
Microsoft Excel   R O
Microsoft PowerPoint   R O
Microsoft Word   R O
Web Publishing Software (Dreamweaver)   O R
QuarkXpress R    

R = Recommended File Type
O = Optional File Type

Please Do

Maintain correct proportion when resizing art. To enlarge or reduce art proportionally in most applications, hold the ‘Shift’ key and simultaneously pull one of the corners of the art. (Hold the ‘Shift’ and ‘Command’ keys in InDesign.) Do not use “auto-fit” or “fit content to frame” commands because they do not guarantee proportional resizing.

Please Do Not

Rotate, distort, deconstruct or modify colors. The Crest “B” must never be the same color as the wordmark. The wordmark must always be either Berry Blue (Pantone© 281 Blue) or reversed.

Please do not use logo like this
Please do not use logo like this

For information on logo usage requirements and guidelines, download the Berry College Brand and Identity Standards. All logos are copyrighted by Berry College.

When clicking links to the EPS version of logos, you should be automatically prompted to download. For JPG and PNG versions you will be taken to a web preview of the higher resolution logo. Right click on that larger preview image and choose SAVE IMAGE AS... to download to your computer.

PRIMARY CRESTMARK
Berry College wordmark = Pantone 281 Blue
Crest = Pantone Process Blue
Heritage “B” = White


Crestmark_ProcessBlue-281Blue-RGB_400.png
EPS | JPG | PNG
PRIMARY CRESTMARK
Berry College wordmark and Crest = Pantone 281 Blue
Heritage “B” = White


Crestmark 281 Blue
EPS | JPG | PNG
PRIMARY CRESTMARK with transparent Heritage "B"
Berry College wordmark and Crest = Pantone 281 Blue
Heritage “B” = transparent


Primary crestmark with transparent B
PRIMARY CRESTMARK, reversed on a dark background
Berry College wordmark and Crest = White
Heritage “B” = Pantone 281 Blue


Primary Crestmark reversed on dark background
STACKED CRESTMARK
Berry College wordmark = Pantone 281 Blue
Crest = Pantone Process Blue
Heritage “B” = White
Stacked Crestmark
EPS | JPG | PNG
STACKED CRESTMARK
Berry College wordmark and Crest = Pantone 281 Blue
Heritage “B” = White
Stacked Crestmark Blue
EPS | JPG | PNG
STACKED CRESTMARK with transparent Heritage “B”
Berry College wordmark and Crest = Pantone 281 Blue
Heritage “B” = transparent
Stacked Crestmark with transparent B
STACKED CRESTMARK, reversed on a dark background
Berry College wordmark and Crest = White
Heritage “B” = Pantone 281 Blue


Stacked Crestmark reversed
BERRY ALUMNI SHIELD

Berry Shield
OAK HILL AND THE MARTHA BERRY MUSEUM LOGO

Oak Hill and the Martha Berry Museum

The primary athletics logos below are to be used only on a white or gray background. The Viking head should always appear in white and face the right. Please direct any questions or inquiries for other variations to the director of sports information and promotions (berryvikings.com/staff-directory).

BERRY VIKINGS LOGO, head only

Viking Head
BERRY VIKING LOGO, head and text

Berry Vikings
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